What: FREE Webinar
Where: Online
When: Thursday, September 18, 2014 at 2:00 PM EDT
Competing in Tomorrow's Omega-3 Consumer Market
It’s no secret that the consumer market for Omega-3 fatty acids is evolving. As a result, manufacturers must change the way they compete for market share as slowing demand is countered by numerous product choices. The key to future success? Having a unique position focused on consumer’s primary purchase drivers.
Attendees will learn:
- How to successfully gain consumer con¬fidence in tomorrow’s competitive Omega-3 market
- The ways that Omega-3 form can affect pharmacokinetics and tissue distribution, plus the importance of dose size and chemical structure in ultimately determining its positive health effects, in the presentation “Why Lipid Structure Matters!”
- How the concentrating and purification process can influence product stability and affect the sensory experience for consumers, addressing one of their most common purchase concerns
Can't attend live? Register to view the webinar on-demand!
SPEAKERS
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Dr. Hiskias Keizer Senior Scientist Stepan Lipid Nutrition |
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Robert C. Bailey Global Commercial Development Manager Stepan Lipid Nutrition |
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Farah Jean-Jacques Toublan Senior Research Chemist Stepan Lipid Nutrition |
Sponsored by: