New variety remains faithful to the classic Pebbles cereal
January 11, 2017
Post Consumer Brands is kicking off the new year by unveiling Cinnamon Pebbles. The new variety stays true to the classic Pebbles cereal, but with a creative flavor twist. Each box is packed with a cinnamon sweet taste.
In development, the Kellogg's Research & Development team considered more than 100 variations, evaluating the intensity of cinnamon
November 21, 2016
Kellogg's Frosted Flakes is bringing cinnamon and Frosted Flakes together at last and unveiling Kellogg's® Cinnamon Frosted Flakes™. The development of the new flavor is a long-awaited innovation and was 100% driven by fan demand and preferences.
Innovation is key for food companies as yogurt and a variety of snack bars have steadily eroded the base of traditional breakfast cereals
May 4, 2016
Ready-to-eat (RTE) breakfast cereals are seeing a continued and accelerating decline in sales, indicating a secular downtrend rather than a mere blip, as consumer eating habits continue to evolve, according to Lux Research.