Brand further compliments chickpea and lentil offerings with expansion of on-trend snack line
January 18, 2017
Saffron Road is expanding its plant-based protein snack line with the addition of innovative new ChickBean Crisps – a baked snack made with high-protein lentils, yellow peas, garbanzo (chickpea) and sweet potato flours.
The new products include Special K Nourish® granola, Kellogg's Cinnamon Frosted Flakes™ and Pop-Tarts® coffee-inspired toaster pastries
January 18, 2017
Kellogg Company is launching more than 50 new products with innovations from its iconic cereals, new snacks and gourmet frozen food options. Each new item is created to specifically meet the diverse needs of today's grocery shopper.
The Oscars, Emmys, Grammys, Golden Globes and Tonys. Every winter and summer brings a crush of awards programs for movie and television stars, musicians, stage actors and others—all those who feed consumer demand for entertainment.
New lineup meets range of modern consumer snacking trends around the world
January 16, 2017
General Mills unveiled a host of new products rolling out this month addressing a range of modern snacking trends around the world. From Annie's organic popcorn to Yoplait Custard to Nature Valley Granola Cups to great new flavors of Häagen-Dazs ice cream, General Mills has a solid line up of new products that are aligned with growing consumer interests.
A variety of industry trends are responsible for an uptick in healthy snack options:
There is a growing preference amongst snackers for products that provide more healthful options than typical snacks.
"Free from" remains a top driving trend for healthy-ingredient snack sales, with allergen- and gluten-free claims the most popular.
Protein, bite-sized snacks, and innovative flavors are in high demand.
There has been an increase in the percentage of adults who believe they snack healthier, which has climbed to 30% in the last decade. Relatedly, younger Americans are more likely to believe they eat healthier than are older adults.
Finally, the term "natural" as a marketing tool may have to change if the US Food and Drug Administration adopts regulations concerning the term.