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mckillop

Allison McKillop
Senior Operations Manager
Wana Brands

 


Allison McKillop is Senior Operations Manager for Wana Brands. In this role she is responsible for establishing and implementing organizational goals and for the delivery of operational metrics and procedures. McKillop joined Wana Brands in June 2018 as the Out of State Licensee Coordinator. Prior to her role at Wana, McKillop worked at a Boulder, Colorado, cannabis retailer in a variety of roles including Auxiliary Packaging Manager, MIP Operations Manager and Compliance Manager.


 

Leveraging Compliance as a Selling Point Across Diverse State Marketplaces

Learn how Wana has leveraged its quality standards to increase the level of professionalism in new markets, raising the bar for all the players involved. Allison McKillop, Senior Operations Manager, Wana Brands, will share Wana’s experience working within different states’ regulatory frameworks while maintaining consistent brand standards that place the brand above and beyond the competition.
McKillop will also discuss how Wana is addressing the challenge of consumer education with the rollout of the brand’s innovative product lines including Quick Fast-Acting Gummies and the new Optimals Gummies targeted for specific wellness concerns. As cannabis technology leaps ahead, consumers may be left behind unless brands build budtender education and consumer outreach into expansion efforts. McKillop will share how Wana customizes its approach to fit diverse marketplaces while establishing itself as a leading cannabis brand. McKillop’s presentation will focus on three main areas:

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