Nutri-Grain Minis, one of the latest creations from Kellogg USA, Battle Creek, Mich., exemplifies this trend, as well as the trend toward “downsizing” a food's physical dimensions.
Grain-derived components listed on the tasty, fruit-filled snack's label include ingredients such as whole grain oats, wheat bran, gluten and enriched flour, as well as various cornstarches. Grains, however, are the raw material for other ubiquitous additives appearing on many foods' labels such as high fructose corn syrup, dextrin, acidifiers and others.