PepsiCo announced a major national retail promotion designed to connect with U.S. consumers about its Smart Spot program and products.
Launched in July 2004, the Smart Spot designation indicates the product meets nutrition criteria based on authoritative statements from the U.S. Food and Drug Administration and the National Academy of Sciences. More than 100 products from PepsiCo, including brand names like Tropicana, Quaker, Dole, Gatorade, Diet Pepsi and Baked! Lay's, carry the Smart Spot symbol.