We had an outstanding New Products Conference last month at the Four Seasons Hotel (West Palm Beach, Fla.). As evidenced by the information in several presentations, and the comprehensive array of international new F&B products shown at the event, a major force hitting the markets today is Latinos, or Hispanics.
About 13% of the U.S. population is Hispanic, this country's largest minority. That number is expected to surpass 50% by 2050. In her presentation, “The New Baby Boom: Hispanic Trends,” consumer trend consultant Marcia Mogelonsky gave the audience enlightening statistics on this highly diverse group.