A line of the same products, under the Tesoritos brand name, will be available nationally. The company states that these two lines of snack cakes are the first created by a U.S. wholesale baker to appeal to the Latino and Hispanic markets. Bimbo Bakeries USA, a subsidiary of Grupo Bimbo, Mexico's largest commercial bakery manufacturer, is making further inroads into the U.S. market with two new breads targeted to the Hispanic-American adult market. Double Fiber and Multicereal breads target the health-conscious consumer.