Allied Domecq Spirits, North America appointed Tom Steffanci president of its northern business unit effective January 4, 2005. Steffanci joins the Allied Domecq Spirits, North America Executive Team bringing leadership expertise from Diageo PLC, where he was senior vice president and general manager, California, that company's largest business unit.
Steffanci held several senior positions with Diageo, where he had been employed since 1997, including vice president of sales, West IMC; and national director of sales, Off-Premise for Diageo's beer business. Before joining Diageo, he worked for Coors Brewing Company in various sales and marketing positions.