This website requires certain cookies to work and uses other cookies to help you have the best experience. By visiting this website, certain cookies have already been set, which you may delete and block. By closing this message or continuing to use our site, you agree to the use of cookies. Visit our updated privacy and cookie policy to learn more.
This Website Uses Cookies By closing this message or continuing to use our site, you agree to our cookie policy. Learn MoreThis website requires certain cookies to work and uses other cookies to help you have the best experience. By visiting this website, certain cookies have already been set, which you may delete and block. By closing this message or continuing to use our site, you agree to the use of cookies. Visit our updated privacy and cookie policy to learn more.
Using Mintel's definition, the healthy snacks market generated $14.6 billion in food, drug store and mass merchandiser (FDM) sales in 2004, an increase of 7% from 2002. For most of the foods listed above, Mintel included total FDM sales for each when determining the healthy snack market size, assuming that the foods are consumed primarily as snacks. However, four of these foods—cereal, cheese, yogurt, and snack bars—often are consumed either as a meal replacement or as part of a meal (for instance, a yogurt for lunch or a slice of cheese in a sandwich). Therefore, for these categories, Mintel included a portion of sales representing the “snacking market” for each food, based on the average percent of eating occasions that the food is consumed as a snack, according to a June 2005 consumer survey. (See chart “Defining 'Snack.'”)