Earlier in 2006, PepsiCo had introduced some oat meal products in India. The range was later extended to include flavors like apple, strawberry and saffron. Conventionally, oats are believed to support the nourishment of infants and sustenance of adults. They also help control blood sugar levels. Emerging research indicates that, if taken regularly, oats can control weight and help lose it as well. T Murali, technology director of PepsiCo's Frito-Lay division, said, "Oats also have other beneficial effects that may confer protection against chronic diseases such as heart diseases."
Furthermore, PepsiCo intends to triple its beverage business in the next five years. To do this, it would be launching a range of products in the beverages segment in 2008, according to the Press Trust India.