Also, the Disney Consumer Products (DCP) division in the U.K. and Tesco announced today that they will launch a line of healthy Tesco/Disney-branded food products featuring Disney and Disney/Pixar characters. In addition to meeting Disney's nutritional guidelines, no artificial flavors, no artificial colors and no added trans fats will be used in any of the products. The first Tesco/Disney kids' products will launch in November 2007 and will expand throughout 2008.
Last week, DCP in the U.S. launched new products in its Disney Garden line, a new line of character-themed fruit and vegetable snacks and sides that are kid-tested and conveniently packaged. Additionally, the Disney Magic Selections line available at Kroger stores in the U.S. has grown to more than 200 products since its July 2006 launch.