"Today's manufacturer is constantly looking for those tastes and aromas that stand out and capture shoppers' imagination. By adding exotic fruits and unusual ingredients to everyday products, companies give people the opportunity to experiment and move out of their comfort zones without breaking the bank."
Mintel has identified seven flavors and three scents that will come into the limelight this year. These flavors and scents will spread across the globe, moving beyond their core market or country of origin, to become the heavy hitters of 2009.