Prepared Foods Exclusive: Gen Y, Culinary Thrill-Seekers
Layers of Flavors According to Kimberly Egan, CEO/principal of CCD, “Capturing the interest and imagination of Gen Y requires foodservice leaders and consumer packaged goods manufacturers to craft a heightened eating experience by using layers of flavors, unique textures or emerging global ingredients.”
Gen Ys, or Millennials, also look for ways to use varied ingredients to give old favorites a mouth-watering lift. CCD’s Gen Y study participants report that they “like twists on normal things. You’re expecting something familiar but sort of exciting.” Another Gen Y added, “It’s a dish you know you like, but it’s done in a way you wouldn’t do at home.”