Article: Charrots and Popicsans… Research with Kids! -- September 2009
Anju Holay, Contributing Editor
Asking kids/teens for new product ideas can yield interesting results.
Kids enthusiastically responded with some creative suggestions, when asked (in
a recent study by this author), “If you could design a new product, what are
the two existing products you would cross, to make a new product that would be
interesting to you and to others?” One 16-year-old boy suggested that it could
be helpful to have the capability to consume vegetables and meat at the same
time, and thus created “charrots” (chicken plus carrots) and “ceefs” (carrots
plus beef). An 11-year-old girl
suggested crossing more flavors with traditional popcorn, thus creating the
savory “popicsans”...garlic-parmesan-cheese popcorn!