Among the company’s newest gums is an extension of its 5 line. 5 React promises a “mixture of flavors in every stick, giving each chewer a different experience.”
Later in the year, consumers will see a number of Wrigley introductions, with Extra Dessert Delights (gum in such flavors as mint chocolate chip, strawberry shortcake and Key lime pie), Starburst GummiBurst Flavor Duos (combinations such as strawberry watermelon and lemon cherry) and three new Orbit gum varieties (Tropical Remix, Perfect Peach and Berry Red), all launching in September.