Erin Baker's Organic Brownie Bites are USDA-certified organic and are made with indulgent Belgian chocolate. These all-natural brownie bites are notable for their organic formulation, as well as their calorie count. Each individual portion pack of brownie bites prominently displays "100 calories or less!" on the front of the package. Meanwhile, the ingredient statement shows 90 calories per serving. It is interesting the manufacturer chose the phrase "100 calories or less," rather than publicizing a 90-calorie count per serving. The brownies are also low-fat and free of trans fat. This strong all-natural and organic positioning, combined with portion control through individually packaged servings, makes Erin Baker's Organic Brownie Bites a unique example of a low-calorie baked good.

Information in this column is from the Global New Products Database, the premier source of global product intelligence, published by Mintel International Group; 351 W. Hubbard, 8th Floor; Chicago, IL 60610; call: 312-932-0600; fax: 312-932-0474; or e-mail