January 24/Food & Beverage Close-Up -- Supervalu announced that the time for resolving to eat healthy is over for the majority of football fans, who happily cross their dietary goal lines to guilt-free snacking while watching the NFL playoff and Super Bowl games, according to the "2011 Supervalu Snack Down Survey" by Harris Interactive.
According to a release, consistent with last year's inaugural survey, the majority of respondents said they "never'" feel guilty about what they eat while watching the games; however, this year a significantly higher percentage of men (60%) than women (46%) indicated no guilt about fumbling their health goals. In fact, the majority said they will choose snacks they do not consider healthy, apparently viewing the game as an excuse to tackle their favorite foods. Top picks for this year's game were dips and spreads, up from last year to 30%; chicken wings at 22%; and pizza at 17%. However, compared to last year's number-one favorite, the "chips were down," with chips and salty snacks, such as peanuts, popcorn or pretzels, falling from first place snack choice to fourth place at 14%. Ever popular burgers, dogs and brats came in at 9%.