December 22/White Plains, N.Y./Business Wire -- Heineken USA announced the appointment of Jeffrey Colbert as region vice president sales, Central Region, effective immediately. In his new role, Colbert will report to Scott Blazek, senior vice president of sales, and will be responsible for driving Heineken USA performance and delivering results through the effective management of regional resources.
"Jeff brings a strong history of leadership and success in the beverage industry to the Heineken USA sales management team," said Blazek. "We are thrilled to welcome him to the helm of our Central Region, where he will lead a team of more than 80 sales and marketing professionals to drive business results and establish a success-oriented culture in the region."