In the UK, Kraft Foods has added a mini variety of its Bubbly chocolate bar under the Cadbury banner. This “self-eat” version is in a smaller format and joins its larger-sized sibling, which launched earlier in 2012.
Mars is likewise launching a new version with a familiar brand, introducing a caramel-only variant of its namesake candy bar. Mars Caramel will have 56 fewer calories than the original (courtesy of the omission of the traditional thick layer of nougat), but it is a limited-time offering, scheduled to be in UK stores for only a few weeks.