October 23/Chicago/National Confectioners Association -- “Trick or treat, give me something chocolate to eat.” That is what nearly three-fourths (72%) of Americans are saying this Halloween, according to results from the National Confectioners Association’s new national survey.
Rounding out the list of favorite Halloween goodies is a mix of the classics: candy corn in second position at 12%, followed by gummy candy, chewy candy, hard candy, lollipops, licorice, and gum and mints (totaling about 16%).