Lamb Weston has introduced a new Sweet Potato Fries range.
February 27/New York -- Lamb Weston has introduced a new Sweet Potato Fries range: Sweet ‘n Savour.
Market research conducted by Lamb Weston showed that consumers will order an additional side dish if Sweet ‘n Savour Fries are on the menu. They are also willing to pay more for Sweet ‘n Savour Fries, alleges Lamb Weston, which offers restaurant owners new ways to increase profit and sales.