Today’s consumers seek products that will bring them health from the inside out. This includes foods, beverages and supplements designed with ingredients that encourage those visible signs of health, like clear and supple skin with increased elasticity, fewer wrinkles and overall improvement of appearance. For processors developing products for this booming market, safety and convenience are as critical as performance.
Products touting “beauty from within” comprise a category of ingredients sometimes called cosmeceuticals or nutricosmetics. Nutricosmetics enter the marketplace through a variety of nutraceutical products, including beverages and functional foods that purport to beautify the body from within.