Consumers favor well-rounded diet over diet products
Here’s news for a new year. Most adults agree that eating a well-rounded diet is better than diet products. Put another way, it’s becoming clear that diet-focused products face a challenge of consumers’ shifting perceptions. Today, a majority of those surveyed agree it is better to eat a well-rounded diet than to use diet products.
That summary comes from Mintel’s October 2015 report titled, “Diet Trends-US, What’s Next?”