Innova Market Insights finds that bakery foods are rising to the occasion. Innova Market Insights named 10 top trends for 2016 and it’s clear that today’s new breads, rolls, cookies and crackers easily fit into every angle.
“Clean and clear labeling and ‘free from’ foods have all gained traction and moved on to the next level during 2015,” says Lu Ann Williams, director of innovation at Innova Market Insights. “While other emerging trends for 2016 include the rise of the part-time vegetarian (‘flexitarian’) consumer, interest in a return to food processing the natural or old-fashioned way, the search for permissible indulgence and the re-establishment of links to ‘real’ food.”