GanedenBC30 probiotics improve digestion of plant proteins
Already known as the only probiotic strain scientifically shown to enhance protein utilization, new research confirms that GanedenBC30® increases digestibility for pea, rice and soy proteins. The findings are being released less than two months after Ganeden’s 24th study was published, confirming that the patented and science-backed strain enhances the body’s utilization of animal-based protein and helps with muscle recovery.
Protein products, with a special interest in vegan protein, have been a top trend in the food and beverage categories this year, making Ganeden’s findings extremely relevant. The announcement is especially important to the growing sports and fitness nutrition market, which is expected to reach nearly $70 billion by 2017. The company has already helped launch a variety of protein-centered foods and beverages, with interest continuing to grow based on the new findings.