There’s only so much time on the clock. You need to perform. You need to concentrate. Your body needs to respond. You need more energy and endurance. And afterward—you need to recover. For all these reasons, you need the right foods and drinks to keep the body fueled up and replenished.
Of course, it’s for these reasons that food and beverage formulators have created generations of sports performance, energy and recovery products—all for athletes and body builders. Then again, a new generation of weekend warriors, Millennials and active Baby Boomers are turning to the same products to help them with their more active lifestyles.