Organic olives from Greece contain naturally-occurring live, active cultures
Grown, harvested and cured in Greece, Alive & Well Probiotic-Rich Organic Olives, embody the savory flavors and tradition of the Mediterranean. Sourced from small, family farms and village co-ops, the olives are cured using natural fermentation that creates live, active cultures similar to those found in naturally cultured yogurt, cheese, and sauerkraut.
Because Alive & Well Olives are cured without the use of chemicals, synthetic probiotic cultures, or lye, the longer lacto-fermentation yields organic lactobacillus cultures: over 55 million CFUs (colony forming units) per jar. And while most olive brine is acidified with industrially-produced acids,, Alive & Well Olives are packed in a natural, nutrient-rich Mother Brine that enhances flavor, and contains the active cultures that proliferate during fermentation, making it a base for probiotic salad dressings or marinades. Nearly a quarter of all US consumers are now incorporating probiotics into their diets, and sales of probiotic foods are expected to grow to over $3 billion annually, by 2020.