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Grains, like quinoa, amaranth, farro, and spelt, which were eaten on a daily basis by ancient civilizations, are growing in popularity again with today’s consumers because of their perceived health benefits compared to processed wheat grains, reports The NPD Group, a leading global information company.
Case shipments of ancient grain categories by broadline distributors to US foodservice outlets increased by double-digits over the past year, according to NPD’s SupplyTrack, a monthly service that tracks every product shipped from major foodservice broadline distributors to more than 700,000 commercial and non-commercial foodservice operators.