It’s official: Americans’ love affair with sugar is over, and they’re breaking up en mass with their ol’ sweetie. In the International Food Information Council’s (IFIC) 2017 Food & Health Survey, 76% of respondents said they are trying to limit or avoid sugars in general, with six in 10 declaring that they view sugars negatively.
So it should come as no surprise that dairy manufacturers aiming to please these same consumers are reevaluating their relationships with the sweetener, and treading gingerly back into the dating pool in search of an alternative that meet everyone’s needs.