South Mill Champs, one of North America's largest mushroom growers, announced the launch of the company's new snack food venture, Shrooms Snacks. The brand aims to provide great tasting, better-for-you snacks using mushrooms grown and handpicked on the South Mill farms in Kennett Square, Penn., the mushroom capital of the world.
"We saw an opportunity to create something new and authentic using our 80 years of mushroom growing experience," says David Eberwein, Director of Innovation & Business Development at Shrooms Snacks. "As the popularity of plant-based snacking continues to rise, we started thinking about ways to reinvent the mushroom to create convenient, better-for-you snacks that taste amazing and use the fresh, whole mushrooms we're growing and farming every day. After much development, we've created a line of snack products that are unlike anything else on shelves today, and we're excited to bring them to mushroom lovers everywhere."