The Natural Products Consulting Institute event features speakers Kroger, KeHE, SPINS, and Ibotta
The Natural Products Consulting Institute is offering their popular seminar and networking event titled: Becoming a More Effective Sales Manager in the Natural and Specialty Channels. These are ideal for entrepreneurs, new hires, experienced veterans new to the channels, and others looking for a refresher course with great networking and problem solving. They are also great for customer service, marketing and financial staff who could benefit from a greater understanding of the sales process and trade spending.
These full day workshops cover all aspects of an effective sales management including budgeting and planning, pricing and margins, distributor and retailer programs, working effectively with brokers, trade spending management, deductions, effective sales calls and using syndicated data. This year we are including sections on KeHE Distributors, Costco, Amazon, eCommerce, Price Increase and Case Pack changes, Navigating Whole Foods, Canada, Digital Couponing, the Chain Drug Channel, and guest speakers from Kroger, Ibotta and SPINS.