Carlin Group will represent CBD-infused beverages, gummies, tinctures, water soluble solutions and other wellness products under the HEMPd brand, as well as hempseed extract-infused beverages under the Rocky Mountain and Rocky Mountain High brands.
The states covered by this agreement are Michigan, Indiana, Ohio, Kentucky, Tennessee, Pennsylvania, Illinois, Wisconsin, Minnesota, Missouri, North Dakota, South Dakota, Texas, and Nebraska.
“We are very excited about the opportunity to have our entire product line represented by Carlin Group,” Rocky Mountain High President and CEO Michael Welch said. “This puts us in a solid position to maximize exposure to major retailers, convenience stores, grocery store chains, mass marketers, and an assortment of other outlets that we would not otherwise be able to reach on a cost-effective basis. We will work in close collaboration with Carlin Group to make sure our products are on retail shelves. After considering many options for retail introduction, we believe that this is the best fit for our company as it gets more of our products into retail on a faster basis.”
Albert Vergilio, managing director for Carlin Group, said the company is pleased to represent Rocky Mountain High and the HEMPd brand as the first clients in its new CBD division.
“With the increasing popularity of CBD and improving laws and regulations, we are investing in CBD’s future,” he said. “We chose Rocky Mountain High Brands as our lead company as a result of their dedication to quality, their outstanding branding, the variety of products offered, and their knowledge of the industry. Their participation on the Board of Directors of the U.S. Hemp Roundtable is a bonus since the organization is actively involved in federal and state legislation and the FDA’s CBD regulatory process. We look forward to working with Michael Welch and his team.”
Rocky Mountain High Brands plans to conduct CBD training and introduce its product lines to the Carlin Group sales team during a meeting in Grand Rapids, Michigan, this month. After the meeting, the Carlin sales team will schedule individual meetings with corporate buyers to introduce Rocky Mountain High’s products into the retail market. The company anticipates sales under the agreement will commence in the third quarter and will grow each quarter thereafter.