New shredded cheese line is available in six varieties
Old El Paso, a division of General Mills, is enhancing its portfolio of shells and tortillas, seasonings, dinner kits and sauces with the introduction of Old El Paso Shredded Cheese in a partnership it has entered with Crystal Farms, a dairy brand. The new product line combines Old El Paso’s strong presence in the Mexican food category with the growing popularity of shredded cheese.
Old El Paso’s shredded cheese varieties give retailers a new asset to satisfy consumers with popular flavor options, with six flavors: