As consumers continue to seek healthier, better-for-you products, plant-based foods and beverages are inundating the market with no signs of waning and sober curious consumers are exploring low and no alcohol beverage options. The younger demographics continue to explore multicultural flavors with a current cultural affinity for Asian flavors while the popularity of raw cookie dough has remained prevalent as consumers enjoy nostalgic treats.

In response to the consumers’ evolving behavior, Comax Flavors introduces the 2020 Flavor Trends—divided into four unique flavor collections. Plant-Powered Snacks capitalizes on consumers’ quest for better-for-you plant-based foods and the trend to snacking while No Proof Needed addresses sober curious consumers’ interest in low and no alcohol beverages. Asian Influences taps into the growing younger demographics’ attraction to Asian flavors driven by unique colors and textures while So Doughlicious focuses on consumers’ appetite for nostalgic indulgence.