Plant-based nutrition is a major trend and shows no signs of slowing down. Innova Market Insights identified “Plant-Based Revolution” as one its Top Ten Trends for 2020 and that follows last year’s designation of “The Plant Kingdom” as a top 2019 trend.
Plant-based innovation in foods, beverages and ingredients continues to flourish as a result of consumer interest in health, sustainability and ethics. All of these motivators tie into the broader consumer lifestyle trend towards cleaner living.