Puration, Inc. is initiating efforts to rebrand its recently acquired Hemp4mula CBD confections business.

Puration launched a campaign earlier this year to acquire CBD infused beverage, edible and topical operations. The acquisition campaign is backed by a $5 million investment to fund the acquisitions. The $5 million investment is structured as a debt facility whereby funds can be drawn as needed to fund acquisitions. The drawn funds are secured by the acquired asset and the debt can be repaid in stock at $0.10 per share.