NPD Group Researches Consumer Dinner Choices, Diet Concerns
Decisions, Decisions: Dinner, Diet
There’s seemingly no end to stories about how US consumers are coping (or not) with the nation’s coronavirus pandemic. Yet how does life in this “new normal” impact decisions about such topics as dinner and diets? That’s exactly the type of question posed by The NPD Group Inc.
Actually, the Port Washington, N.Y., consumer research firm looked at those topics in two distinct reports. In August, the firm reported on consumers’ diet decisions. Stuck at home with no place to go coupled with the stress of a worldwide pandemic have caused many US consumers to put dieting on the back burner, except for dieters on keto and other lifestyle diets, like gluten-free and clean eating, reports The NPD Group.