BevCanna Enterprises Inc. has launched Beyond Energy, a line of ready-to-mix beverage enhancers.
BevCanna developed the flavors, functional ingredients and formats of the Beyond Energy line based on the results of its recent North American consumer study, which identified and measured consumer trends and preferences across Canada and the U.S. The chosen beverage formats showcase both natural and functional ingredients that promote energy, wellbeing and vitality, including ginseng, matcha, amino acids and/or trace minerals.
The new powdered beverage lineup features:
- Matcha Energy Blend, which includes Japanese matcha green tea powder, organic ginseng, Vitamin B blend, fulvic and humic minerals, hemp-derived CBD. This beverage mix contains 100mg of caffeine per serving and 10 mg of hemp-CBD per serving.
- Watermelon & Juniper Immune Blend, which includes fulvic and humic minerals, Vitamin C, Vitamin D, amino acid blend and hemp-derived CBD. This beverage mix contains 10 mg of hemp-CBD per serving.
- Cinnamon & Vanilla Electrolyte Blend, which includes fulvic and humic minerals, Vitamin B blend, amino acid blend, natural mineral salts and hemp-derived CBD. This beverage mix contains 10mg of hemp-CBD per serving.
The new products will be sold on the Pure Therapy direct-to-consumer e-commerce platform. BevCanna’s Pure Therapy division achieved unaudited calendar year 2019 gross revenues of C$4.8 million, and the company anticipates strong growth over the next 12 months through new product integration.