Coming out of the holidays can be stressful enough, but 2020 brought on new anxieties with the COVID-19 pandemic; in fact, Datassential found that more than one-quarter of consumers increased comfort eating after initial shelter-in-place restrictions began.
Given the rough year consumers had, the usual healthy reset of the new year could use a boost now more than ever. Datassential’s MenuTrends database reveals operator trends for menu-ing healthy labels, to better engage consumers looking to refresh their eating habits.