2022 Trend Report Identifies Major Global Food Trends
The 2022 global Trend Report provides global food manufacturers and companies with data, insights and recipes to uniquely position themselves in the market
FrieslandCampina published its fourth annual Trend Report. The 2022 edition illustrates three major global trends in the industry: Being my better me, Lovely luxury experiences & Mindfulness on the menu. The report – which also includes micro trends, innovative food concepts and company-owned insights – has been brought to new heights through new segments such as soups, sauces and ready meals, interviews with key opinion leaders and the latest consumer data based on growth hacking methods. Now that the dust is settling from the pandemic, FrieslandCampina’s On-Trend Specials 2022 gives global food professionals the insights and concepts to meet consumers’ ever-changing needs of today and tomorrow.
The 2022 global Trend Report provides global food manufacturers and companies with data, insights and recipes to uniquely position themselves in the market with an innovative and surprising offering. The report captures three major food trends as well as eight underlying micro-trends, supporting manufacturers with precise nuances to cater to their tailored audiences.