Hervé, maker of luxury French-inspired and cannabis-infused desserts, has launched its signature macarons in California.
This marks Hervé's first expansion outside of Nevada. Since launching in Nevada in February 2020, Hervé's macarons have outsold all premium edibles in the market.
Flavors available in California include Raspberry, Chocolate, Salted Caramel and Celebration Birthday Cake. They will be sold in a box of three macarons, with each macaron containing 10 mg of THC cannabis distillate, with a total of 30 mg per box. The suggested retail price is $20 per box, plus applicable taxes.
Consumers can purchase all four flavors of macarons at select retailers, including Atrium and Medicine Woman in Los Angeles, California Street Cannabis in San Francisco, One Plant in Goleta and Antioch and Planet 13 in Santa Ana, with more than 60 additional California dispensaries coming online in the coming months.
Hervé macarons also became available for delivery direct to home throughout California at shop.herve.fr on Oct. 21.
"We couldn't be more excited to launch in California and are thrilled with consumer demand even ahead of our official product launch," said Cheyne Nadeau, VP of marketing of Hervé. "We always felt that California represented exactly the type of knowledgeable consumer that would appreciate the care and quality that go into our Hervé products, and we are thrilled with all the excitement around our launch.
In addition to its signature macarons, Hervé plans to launch Le Mirage, a line of sublingual cannabis hard candies that come in a unique state-of-the-art refillable storage and dispensing system, in California later this year.