Casa Verde Plant-Based, Ready-To-Eat Latin Entrees
Minority-owned company will bring nutritious and affordable entrees directly to consumers
Ilinel Food Company, founded by Guatemalan-born Harry Lewis, announced the launch of its new brand Casa Verde: healthy, affordable, ready-to-eat entrees for consumers everywhere. Backed by one of the largest food and beverage companies in Latin America, Casa Verde is disrupting the Latin market by making traditional Latin food completely plant based. The brand will launch with four different sustainable entrees that can be ready in just 60 seconds with a stovetop or microwave: Garbanzos Al Pastor, Lentil Mole, Coconut Chowder, and Red Bean Pozole. All of the ingredients used in Casa Verde meals are 100% plant-based, organic, sustainably sourced, kosher and non-GMO. The ready-to-eat meals are convenient and accessible to all and can be purchased through Casa Verde's direct-to-consumer site.
Casa Verde was founded with the purpose to nurture America with food and bring affordable wellness to communities nationwide. The parent company name, Ilinel, directly translates to "The Plants That Nurture Us" from a Mayan language, a play on the Latin American heritage of the brand. Casa Verde looked for ancient ingredients, culturally relevant flavors and ingenuous technologies to re-invent traditional Latin dishes that are usually heavily meat based. Founder Harry Lewis, who left the corporate world to explore his own wellness and Latin roots, wanted to pay homage to this history by creating a line of innovative Latin food products that are completely plant-based, but keep with what their ancestors would eat.