LEVIA has launched its latest seasonal flavor, Strawberry Creamsicle.
Hitting shelves in Massachusetts later this week, the limited-edition Strawberry Creamsicle offering mimics the desired effects of LEVIA’s “Achieve” seltzer with a sativa cannabis blend that gives consumers energy for work or play.
The limited-run seltzer features original artwork from Dean McKeever, a Massachusetts illustrator known as “Keever” who specializes in craft beverage can design. Keever’s work has been seen on LEVIA’s prior seasonal editions including Pomegranate Punch, Orange Blossom and Dragon Fruit.
Keever’s design predominantly features a woman holding a creamsicle on a warm day. The design shares stylistic similarities with Orange Blossom, LEVIA’s spring 2022 seasonal, in an effort to continuously engage the existing LEVIA fan base while also trying to appeal to the cannacurious consumer. He chose to use complimentary colors such as pinks, purples and oranges to portray the leafy, autumn season while tapping into the cool, crisp climate change with the use of blue for the woman’s hair.
“In Massachusetts, we really try to hold onto summer as long as possible, and so do our customers,” said Troy Brosnan, co-founder of LEVIA. “With our newly launched Strawberry Creamsicle, folks can sip on something fruity and refreshing while exploring the outdoors this fall. LEVIA’s great taste and familiar form factor make it a great choice for fall activities.”
Strawberry Creamsicle has a fast and predictable onset of effects, which typically begin within 15-20 minutes. LEVIA’s products are all made in Georgetown, Massachusetts and are crafted with locally sourced buds and all-natural ingredients. Each 12-oz. can of seltzer contains 5 mg THC, zero calories and zero sugar.
LEVIA’s Strawberry Creamsicle will be available beginning the week of Aug. 15. All LEVIA products can be found in over 150 licensed dispensaries throughout the state of Massachusetts. Seltzers are sold individually at a suggested retail price of $7.