Industry giant doubles down on scaling global reusable packaging options
PepsiCo announced a global packaging goal intended to double the percentage of all beverage servings it sells delivered through reusable models from 10% to 20% by 2030. This ambition is part of PepsiCo Positive (pep+), the company's strategic, end-to-end business transformation that puts sustainability and people at the center of how the company will create growth and value.
Offering its iconic beverages in reusable packaging and on innovative platforms that eliminate the need for single-use virgin plastic is not new to PepsiCo – it has been an important element of the company's Sustainable Packaging Vision since 2018, when PepsiCo invested over $3.2B to acquire SodaStream, the world's leading reuse platform, and expressed its commitment to a circular economy for plastics by joining the New Plastics Economy Global Commitment. Reuse is also a critical lever to meet PepsiCo's goals to reduce virgin plastic per serving by 50% by 2030 and to become Net Zero by 2040, and progress toward these goals will also be driven – in partnership with our bottlers – by increasing recycled content in our packaging.