The brand kicks off Operation Homefront partnership with a $500,000 donation in support of military families
BODYARMOR Sports Drink announced both an official partnership and $500,000 commitment to Operation Homefront, a national nonprofit whose mission is to build strong, stable, and secure military families so they can thrive – not simply struggle to get by – in the communities they have worked so hard to protect. In addition to the financial commitment, BODYARMOR has launched a new Cherry Lime flavor, with a military camouflage celebratory bottle in honor of those who have served in the armed forces.
BODYARMOR and Operation Homefront both recognize the service and sacrifice that the military and their families give for our country – and together, the two will work to dedicate resources, services, programs and more to support those families in need.