This summer saw Campbell Soup Company, Camden, N.J., introduce three varieties of new Prego Creamy Pesto: Basil, Roasted Garlic Pesto, and Parmesan.
“Pesto is seeing the largest amount of growth within the Italian Sauce category and yet is the smallest segment,” said Caitlin Votava, Prego director of marketing at Prego. "We've seen that everyone is craving more meal inspiration with new flavors, so we created Creamy Pesto sauces with a vision to elevate more than just pasta, while keeping weeknight dinners easy and flavorful."