Sponsor a unique collection of Cannabis Products articles designed as a downloadable digital eBook! Topic-specific eBooks are hosted on cannabisproductsmagazine.com and deployed to Cannabis Products' audience through a custom co-branded eBlast. Select your own topic or our editorial team will suggest one. Either way we handle all publishing details – from production and hosting to marketing and gathering leads.
|Full page ad||3||1|
|Logo on cover (Linked to your website)||✔||✔|
|Sponsor article* (1,000-1,200 words)||3||1|
|Logo on deployment eBlast||✔||✔|
|Leads from deployment eBlast||✔||✔|
** 3 sponsors minimum
A Cannabis Products webinar is your ideal platform to both educate and sell to a pre-qualified audience at the exact same time. Pair with a topic or trend expert to discuss common challenges while pitching your product or service solution. Or maybe the expert is you! Plan your webinar today and receive a turnkey marketing program collecting more than 431 average registrant leads.*
Align your company and its offerings with relevant content while receiving the branding, visibility and LEAD generation through Cannabis Products’ Editorial Webinar Sponsorships. We take care of everything — the recruitment of leading industry experts as speakers to marketing targeted at an audience of your potential customers. Our Editorial Webinars bring you high-quality educational content and are available in exclusive and multi-sponsored options.
* Prepared Foods average webinar stats
** 2017+2018 BNP Media Aggregated Reader Preference Profile Study
*** Prepared Foods average webinar stats, Media Owners data, June 2019
Co-branded with Cannabis Products to boost deliverability, connect with readers and acquire leads! Custom eNewsletters include your own proprietary editorial or educational content including:
Requires 4-6 links to editorial, educational, non-ad copy/non-commercial content. Publisher has the right to refuse content.
Cannabis Products eBlasts are specialized emails focused on product information, video sharing, literature distribution, event announcements and more. We deploy your multi-sponsored or exclusive single-sponsored eBlasts to a targeted audience of relevant industry professionals.
Product Development and Manufacturing professionals will receive immediate access to your product information, video or literature. And since they know and trust the content of Cannabis Products, your email to them will enjoy a higher open rate and thereby a greater number of leads!
|Auction eBlast | Promote your company’s upcoming auction.||x||-|
|Event/Webinar Spotlight eBlast | Showcase your event or webinar.||x||-|
|Focus On eBlast | Showcase articles on one specific industry topic.||x||x|
|Integrated Showcase eBlast | Showcase a product and/or service with a print and digital component.||-||x|
|Must See eBlast | Showcase a product and/or service.||x||x|
|Must-Visit eBlast | Promote your tradeshow presence.||x||x|
|Post-Show eBlast | Promote your tradeshow highlights after the show.||x||x|
|Sneak Peek eBlast | Sponsors an upcoming article.||x||x|
|Sneak Peek - In Case You Missed It eBlast | Sponsors an article that appeared in a recent issue.||x||-|
|Sponsored eBook eBlast | Promote your eBook.||x||x|
|Video Booth Tour eBlast | Showcase videos from your tradeshow booth.||x||x|
|Video Spotlight eBlast | Showcase your videos.||x||x|
|White Paper eBlast | Promote your relevant white paper or case study.||x||x|
*NEW* Company Content eBlast
Looking to speak directly to our audience with all of your own content and ads? We now offer Third-Party eBlasts that deploy your message straight to our qualified audience of environmental health and safety professionals AND provide post-deployment email stats. Company Content eBlasts require 30 days’ lead time.
An Interactive Product Spotlight (IPS) is an effective and engaging way to highlight your product, content, service or event. With dynamic scrolling or multi-page format, viewers can navigate their own path to videos, photos, product descriptions, technical specs, testimonials, case studies, and more.
INTERACTIVE PRODUCT SPOTLIGHT EXAMPLE
Purchase turnkey infographics with content topics that are driven and created by Cannabis Products' editorial staff.
EDITORIAL INFOGRAPHIC EXAMPLE:
Boost engagement by transforming your static infographic into an interactive experience!
CONVERSION INFOGRAPHIC EXAMPLE:
BNP Video, our in-house video production and marketing team, can produce high-quality, professional videos that will get you seen and grow your business. Backed by the power of Cannabis Products, we will also create a customized marketing strategy to get your video message in front of thousands of qualified buyers.
BNP Video can shoot your video at your location of choice - office, facility, event, installation site, or even your booth at a tradeshow - we can accommodate all your needs. Need a studio to shoot your video? You can avail of our studios located in New York City, Detroit or Chicago.
OUR CAPABILITIES INCLUDE:
Whether a simple one-camera shoot or multi-camera production, BNP Video can handle it. We have video cameras designed for long recordings and DSLR cameras for a more cinematic feel.
Audio equipment for different styles of recording including wireless lavalier, handheld, and boom microphones are available for use.
BNP Video can provide script revisions, storyboarding and scriptwriting to ensure that your message is accurately delivered.
Don’t worry about memorizing your script. With advance notice, we can bring a teleprompter to the shoot. Also available on request are the services of a voiceover professional.
BNP Video uses professional LED lighting for on-location and in-studio productions. LED lights provide a full range of color temperatures with the advantages of low energy consumption and mobility when used with a battery.
POST-PRODUCTION & EDITING
BNP Video can transform your existing content like raw footage, photos, and text into a video. We will use a variety of graphics, animations, music, voiceover, and professional editing techniques.
Record an interview, provide educational information, promote new products, and more! Podcasts offer you the opportunity to speak directly to Cannabis Products' readers and provide educational and promotional information that establishes your brand’s leadership and boosts awareness. Create a podcast with us, or supply your own, and Cannabis Products will promote your podcast to our readers.
White papers and Articles are great tools for generating credibility and establishing a connection with companies and their decision-makers. Cannabis Products can collaborate with you to ghostwrite content that offers valuable information on new products, new research, trends, scientific developments, and more.
Let us help you offer solutions to your customer’s problems and position yourself as a thought leader. You provide editorial direction and we’ll do the rest! Once developed, the White Paper or Article is completely yours to use in all your marketing, on your website or in any way you see fit.
WANT TO USE YOUR WHITE PAPER TO CAPTURE LEADS AND DRIVE TRAFFIC?
Cannabis Products can deploy your White Paper via email to Product Development and Manufacturing with our White Paper eBlast. Since they know and trust the content of Cannabis Products, your email to them will enjoy a higher open rate and thereby a greater number of leads!
*Exclusive-Sponsorship and Multi-Sponsor Options Available.
LOOKING FOR OTHER TYPES OF FRESH CONTENT? Our Marketing Services agency offers extensive Content as a Service (CaaS) options in the form of unbylined articles, case studies and more to help drive your content marketing strategy!
This program is an ideal solution for the businesses looking to increase web traffic and added exposure. Allow us to take the marketing wheel and drive your target audience to your website, microsite, or landing page. This program will run until your goal is reached, up to 90 days, with all marketing collateral included.
Promote your content to our 1st party-data users and receive a predetermined number of leads based on your lead goal or marketing budget. Lead reports are comprised of leads that fill out a custom form hosted on BNP’s platform. BNP-hosted, gated content (such as white papers or videos) will be supplied to the user after the form is completed. Campaigns will run for 90 days or until goal is met.
Lead Nurturing is the purposeful process of engaging a defined target group by providing relevant information at each stage of the buyer’s journey. Utilizing our marketing automation and first-party data users, we can move your prospects that have been cultivated through lead generation efforts to the point where they become paying customers.
*Advanced Targeting and Account-Based Marketing not available for Custom eNews or eBooks
2401 W. Big Beaver Rd., Suite 700
Troy, Michigan 48084
BNP Media is North America's largets privately owned B2B media company providing superior content and events across a diverse group of industries. We're committed to connecting our customers to their customers through magazines, eNewsletters, websites, events, continuing education and market research.
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