There’s perhaps no more powerful and fast-moving ingredient market than protein. More health-minded consumers are gravitating to protein consumption and turning to new protein-packed foods and beverages. There’s a simultaneous swell of interest and demand from consumers interested in alternative protein sources—because of commitments to diet and/or planetary health.
Statista projections suggest that the worldwide market for protein ingredients (plant and animal-based) is set to grow to more than US $70 billion U.S. dollars by 2025, increasing massively from the 2020 figure of US $52 billion dollars.
Food and beverage formulators have a seemingly ever-expanding toolbox of protein ingredient options. Beyond traditional animal meat- and dairy-based standards, there’s a long, growing list of plant-based options. There’s also an equally fascinating list of new offerings originating from fermentation, myco-related sources, algal and marine plants, cell culturing, insects and even air itself.
Covering this dynamic topic from the perspectives of trends and technologies are Stephanie Lind, Co-Founder, Elohi Strategic Advisors; and Mervyn De Souza, Elohi’s Chief Science Officer.
In this webinar, our speakers will discuss:
- Plant-based and alternative protein market growth & trends
- New product innovation examples
- Protein formulating advances & challenges
- Key protein ingredients to watch in 2023 and beyond