Coinciding with this launch, Happy Family Organics is the largest baby food brand to date to announce it is joining Partnership for a Healthier America's (PHA) Veggies Early & Often campaign, making a series of commitments that include doubling its vegetable-forward products over the next three years. 

One of the best foods for a baby’s healthy brain development is already in most refrigerators: eggs. In an historic first, the newly released 2020-2025 Dietary Guidelines for Americans include recommendations for birth to 24 months old and specifically recommend eggs as an important first food for infants and toddlers, as well as for pregnant women and lactating moms.

Nature’s One®, introduced Baby’s Only® Quinoa & Oat Cereal to its family of organic nutrition products. A wholesome, nutritious infant cereal option, Quinoa & Oat Cereal is made using only two organic ingredients: ancient grain quinoa and whole grain oats - both grains are naturally gluten free.

Eggs are one of the best sources of choline, an essential nutrient critical for fetal brain development. The Advisory Committee classified choline as an important nutrient that is under-consumed by all Americans. Importantly, 92% of pregnant women fail to meet the daily Adequate Intake (AI) recommendations for choline.

The unique product is the new “secret weapon” parents can count on for their babies, as it is specially formulated to add good bacteria for a healthy tummy and to help soothe fussiness and crying for a happy baby. Align has partnered with Jamie Otis, a board-certified RN and mother to a 2-year-old and newborn who swears by the Align Baby Probiotic product.

Developed in partnership with Gualapack, a leader of pre-made spouted pouches, the pouch represents the latest initiative in Gerber's journey to make 100% of its packaging recyclable or reusable by 2025.

This fall Renewal Mill is partnering with Square Baby, the world’s first and only meal system for babies that delivers 100% Daily Nutrition, to incorporate organic okara flour into their customizable baby meal plans.

In a new survey conducted by Wakefield Research, 83% of moms use formula in the first year of their baby’s life and of those, 70% regularly complement breast milk with formula.